The PhilPop Musicfest Foundation* ("PhilPop") is an advocate of Filipino music that seeks to resound and preserve our vanishing, perhaps forgotten, musical gems, and empower Filipino songwriters whose music can inspire and motivate a nation. The Foundation aims to: a.) Provide a channel which Filipino songwriters can create new songs, discover new expressions or genres in popular music; b.) Spark a renewed awareness, enthusiasm, and pride in Philippine music; c.) Start a brand new collection of freshly created Original Pilipino Music; and d.) Discover and promote new Filipino songwriters and singers.